Topman Brief

Recently we got the chance to take part in a live Topman Brief. A new store is opening in Chicago and we had the chance to design all the marketing and advertising for the new shop. I thought that it was important to raise awareness so designed wristbands and key-rings that offered 10% off so people would return to the store. 
I took inspiration from the Don't Panic campaigns and designed a printed bag which included a variety of leaflets/posters and marketing devices. 
I also designed and made my own 3D glasses and created a 3D flyer which i also included in the marketing pack.

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